Mobile Power Station Client Success Story

Campaign Goals

Demonstrating a successful transition to clean equipment

to encourage industrial and agricultural businesses to take advantage of partnerships to make the switch. This project was part 1 of 5 total client success stories featured in the campaign.

Outcomes

Contributed to 2023 CORE program selling out in record time.

Deliverables

2 long-form videos, 2 short-form social cuts, multiple social media graphics per client.

Challenges:

CORE Voucher Program was under-utilized by off-road equipment users.
Manufacturers needed content demonstrating eligible equipment use cases and CORE program partnerships.
Existing case studies were documents that were not optimized for social media.

ROLES

Pre-production scripting,

logistics, & planning

Production management

Directing and interviewing

on-screen talent

Post-production

Supervision

Client & Freelancer

management

Social Cuts

This is one of my favorite projects. The DANNAR and San Joaquin County Landfill teams were a joy to work with during production, proving easy to direct despite a lack of experience in front of a camera. Pre-production with the CORE team was a combination of scripting, logistical planning, and translating technical program needs into creative and compelling visuals. Uplifted Visuals was the contracted video production team.